Authentic Marketing Podcast

Today we’re going to move toward the bottom of the sales funnel and focus on deals and how to manage the closing stages of the sales process. The most important thing about deals is that they not only help you to track where you are in each sales conversation, but they also enable you to see what revenue can expect over the coming month

Lead scoring is the process that CRMs and marketing platforms such as HubSpot use to rank leads within your database. With scoring in place, you can quickly see which contacts match your ideal customer profile and which of those have shown a genuine interest in what you do. In today’s episode, I’m going to look at how lead scoring works and we learn how to create a scoring programme for your business.

In today’s episode, we look at how to add structure to the sales process and how to create a pipeline for managing your leads.

In today’s episode, we’re going to look at the craft of writing a great email newsletter. Something that your subscribers will want to read. We'll show how to turn this often wasted opportunity into something that will excite your contacts and get them clamouring for more.

In today’s episode, we look at how to use automated emails to move forward sales conversations and nurture customers, meaning you can stay top of mind without the grind.

In today’s episode, we’re going to take a closer look at the heroes within your stories and discover how to find the right people in the room. We talk about personas within your contact database and see how to use them to identify which hero to invite into which story.

In today’s episode, we’re going to take a closer look at the heroes within your stories and discover how to find the right people in the room. We talk about personas within your contact database and see how to use them to identify which hero to invite into which story.

Today Simon Harvey and Daniel Kleber are going to look at one of the tools that you can use to implement that. HubSpot is one of the modern customer engagement tools that you can use to simplify your sales and marketing and track its success. And it does way more than you think.

In today’s episode, Simon Harvey and outlines the Authentic Engagement plan and six simple steps to implement in your businesses. He will explore the ways in which incorporating storytelling elements can enhance connections with prospects and customers, ultimately fostering business growth.

Discover how to efficiently manage and access your demo library with Simon Harvey, Daniel Kleber, and Neil Wilson, bringing order to the chaos of numerous demos.

Join Simon Harvey, Daniel Kleber, and demo guru Neil Wilson to learn how to create immersive, personalized solution demos that convert prospects into customers.

Explore the power of animated videos with Simon Harvey, Daniel Kleber, and Yuriy Polyashko to educate prospects and create awareness in the early sales stages.

Learn from Simon Harvey and Daniel Kleber how to use storytelling to create an engaging product demo that resonates with your audience and showcases solutions.

Join Simon Harvey, Daniel Kleber, and Noam Horenczyk to learn the art of crafting a product demo that addresses customer pain points and showcases benefits.

Discover how to captivate your audience with a powerful product demo through Simon Harvey and Daniel Kleber's step-by-step plan on the Authentic Marketing Podcast.